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Maserati teams up with Acqua di Parma for a Spyder partnership

Luxury automaker Maserati teams up with Italian perfume brand Acqua di Parma, sparking a sense of extravagance. Captivating images of a sleek 1970s Ghibli Spyder are employed to lure us in.

Maserati teams up with Acqua di Parma for an exciting Spyder collaboration
Maserati teams up with Acqua di Parma for an exciting Spyder collaboration

Maserati teams up with Acqua di Parma for a Spyder partnership

In a unique collaboration, luxury Italian brands Acqua di Gio and Maserati have come together to create the Art of Travel Coffret. This limited edition set, available in a run of just 100 pieces, is exclusively sold in select cities worldwide.

The Art of Travel Coffret is a container in the shape of Acqua di Gio's signature hat box and includes a variety of items designed to elevate your journey. The centrepiece of the collection is the Andiamo Car Diffuser, finished in Acqua di Gio's signature yellow and embossed with both brands' emblems. This diffuser, inspired by Acqua di Gio's boxes, fits interior vents with a magnetic attachment system, allowing for easy installation and removal.

The fragrance is diffused via the vehicle's air circulation system and comes in special refills that can be replaced anytime. To complement the diffuser, the coffret also includes a Luce di Colonia refill and a pair of Maserati blue nappa leather driving gloves, trimmed with yellow piping for a touch of elegance.

The gloves, designed for comfort and grip, are perforated at the knuckles and fastened with tone-on-tone laser-etched buttons. They are suitable for a classic Ghibli Spyder, reminiscent of the 1970s Ghibli Spyder featured in the collaboration's promotional images.

In addition to the Car Diffuser, a limited number will also be offered at the boutiques and on the brand's e-commerce platform. Each purchase comes with a Passepartout Leather Charm, featuring yellow stitching and the Maserati logo, and a 12ml Colonia Eau de Cologne.

The Art of Travel Coffret will be sold exclusively at Acqua di Gio boutiques in Milan, Rome, Saint-Tropez, and Paris. The coffret is not intended to be hung on the car, but rather to be kept in the vehicle for a luxurious and personalised scent experience.

Maserati and Acqua di Gio have created a truly special collection that combines the timeless elegance of both brands. If you're looking to add a touch of Italian luxury to your travels, the Art of Travel Coffret is a must-have. The collection is available now in Milan, Rome, London, Paris, New York, Shanghai, and Hong Kong.

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