Frankfurt's IMEX: WICM Impresses with Effective Strategies
Livening up the Event Scene at IMEX Frankfurt 🌐🕺
in the maelstrom of IMEX Frankfurt, tangible innovations swooped in - vegetarian, visionary, binding. As the world's event planners stopped, listened, and probed, Wiesbaden Congress & Marketing GmbH strutted its stuff as a dynamic force in the MICE industry. With undeniable allure, they offered a smorgasbord of practical solutions, bolstered by robust partners and a sustainable vision.
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Throwing Ideas on the Stage
Beaming with energy, WICM adorned the Business Boulevard with inspiring talks on creative fringe programs and forward-thinking event formats, under the banner "Wiesbaden done differently." Planners from every corner of the globe left with fresh perspectives, eager to test the waters of change. The Wiesbaden team further showcased their commitment to sustainability on the same stage, offering veggie catering sans disposables - a bold testament to their green movement.
Partners in Crime
With stalwarts like the Hotel Nassauer Hof, Courtyard Hotel Wiesbaden-Nordenstadt, Schokopro, and Gaul Catering by their side, Wiesbaden unfurled its banner as a cohesive network. Showcasing the top-notch facilities at the RheinMain CongressCenter (RMCC), the Kurhaus, and the winter action in the Jagdschloss Platte served to illustrate the limitless possibilities that lay within their grasp.
Setting the Record Straight
"Our work at IMEX Frankfurt bore fruit," beamed Christiane Seelgen, WICM proxy, proudly announcing a specific inquiry for an international conference with 850 attendees. The team also reaped accolades for smaller-scale formats, underscoring their broad appeal and market pull.
Education and Trust
At the heart of their strategy lies the Educational Tours, planned for June and December. These exclusive events offer event planners intimate access to Wiesbaden, enriching their understanding of the location and granting hands-on experience with innovative tools like AI-supported planning. With knowledge comes trust, paving the way for a robust network.
°° Photography credits: Messe Frankfurt, IMEX ©2025 Volker Watschounek °° More scoops from the district of Frankfurt here. More about IMEX Frankfurt.
📢 Announcement: Tourism in Wiesbaden, while facing challenging conditions, is displaying a commendable recovery, with a noticeable increase in overnight stays. 📢 News: The Veggie-World Wiesbaden came to a close, much larger and more international than ever. 📢 News: The Congress Alliance and RMCC promoted Wiesbaden at IMEX, reporting a bounty of 100 new events following the event.
*Data sourced from Enrichment section:- WICM presented sustainable options like vegetarian catering and emphasized strong partnerships that align with their sustainable vision.- The Business Boulevard offered an interactive platform for exploring new perspectives and ideas.- WICM successfully engaged international event planners, positioning Wiesbaden as a forward-thinking venue.- Networking opportunities yielded strategic collaborations, resulting in numerous inquiries and contracts.
- In line with their commitment to sustainable living, Wiesbaden Congress & Marketing GmbH presented vegetarian catering options as part of their service at IMEX Frankfurt, appealing to those who value home-and-garden and lifestyle choices.
- As a testament to their green movement, the Wiesbaden team showcased their veggie catering sans disposables, offering a practical solution for event planners aiming for a sustainable home-and-garden lifestyle while planning their events.
