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Calvados Surges in Popularity as New Producers Drive Innovation

Calvados, the apple and pear brandy from Normandy, is making a comeback. Established brands and newcomers alike are fueling its rise.

This image is clicked in a room, where it looks like Store. There are so many bottles in this image...
This image is clicked in a room, where it looks like Store. There are so many bottles in this image and cans. There is a Banner in the middle which is indicating Supra brand. Bottom right corner there is a logo LM.

Calvados Surges in Popularity as New Producers Drive Innovation

Calvados, a traditional French apple and pear brandy, is surging in popularity. This Norman spirit, primarily produced in the Normandy region, is governed by strict AOC regulations and boasts established brands like Drouin and Coquerel. New producers like Avallen and 30&40 are also driving innovation.

Calvados is produced in five departments of Normandy, including Calvados, Orne, Eure, Manche, and parts of Seine-Maritime. It is governed by three sets of AOC regulations, with the main appellation being Calvados AOC, which allows apples and pears in any proportion. Around 6 million bottles are produced annually, with half exported overseas.

Calvados is matured in oak barrels and carries labels such as VS, VSOP, and XO, mirroring the aging system of Cognac and Armagnac. It is one of the 'big three' French brandies, alongside Cognac and Armagnac, but uniquely, it is made from apples and pears rather than grapes.

Calvados, with its rich history and unique production process, is experiencing a resurgence in popularity. Established brands and new producers alike are driving innovation and growth in this traditional French spirit.

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