Calvados Surges in Popularity as New Producers Drive Innovation
Calvados, a traditional French apple and pear brandy, is surging in popularity. This Norman spirit, primarily produced in the Normandy region, is governed by strict AOC regulations and boasts established brands like Drouin and Coquerel. New producers like Avallen and 30&40 are also driving innovation.
Calvados is produced in five departments of Normandy, including Calvados, Orne, Eure, Manche, and parts of Seine-Maritime. It is governed by three sets of AOC regulations, with the main appellation being Calvados AOC, which allows apples and pears in any proportion. Around 6 million bottles are produced annually, with half exported overseas.
Calvados is matured in oak barrels and carries labels such as VS, VSOP, and XO, mirroring the aging system of Cognac and Armagnac. It is one of the 'big three' French brandies, alongside Cognac and Armagnac, but uniquely, it is made from apples and pears rather than grapes.
Calvados, with its rich history and unique production process, is experiencing a resurgence in popularity. Established brands and new producers alike are driving innovation and growth in this traditional French spirit.