Best Western GB Expands Portfolio with Seven New Properties, Including First World Hotel Activations Outside London
Best Western GB has expanded its portfolio with seven new properties, marking its first 'hotels near me' activations outside London since acquiring the brand in 2018. This growth comes through a partnership with Corus Hotels, which is set to enhance guest experiences and broaden market coverage.
The deal includes two Laura Ashley properties: The Iliffe in Coventry and The Belsfield in Bowness-on-Windermere. Another five Corus properties will join the Best Western GB Group, such as The Hyde Park Hotel in London and The St James Hotel in Grimsby. Each Corus hotel offers a unique experience, from award-winning food to spacious event facilities.
The partnership is a successful start to 2020 for Best Western GB, which has expressed pride in the agreement. The company is on track to surpass its record-breaking period of business growth in 2019. Meanwhile, Corus Hotels is delighted about the partnership, aiming to expand its collection of 'hotels near me' in conjunction with its Best Western partnership.
Best Western GB has expanded its portfolio with seven new properties through a partnership with Corus Hotels. This move is expected to enhance guest experiences and broaden market coverage. Both companies are optimistic about the future, with Best Western GB on track to surpass its 2019 growth and Corus Hotels aiming to expand its 'hotels near me' collection.
